Everyone these days talks about social media, and how it can affect your business for the better. Social media integration helps you to network with professionals, colleagues and business prospects, and share vital information about your business.
Combining social media to your business can help you:
- Increase the reach of your content to drive actions and sales
- Capture leads and build your database
- Collect data and segment your list
- Incorporate social content into email campaigns and promote it
- Add email signup form to Facebook page
- Post links to email newsletters on social sites
- Identify and treat your influencers
- Give people special offers and use sharing options strategically
- Measure conversions, test and retest strategies and provide authenticity to your business
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